Three decades of diligence. Our approach to private assets.

Pictet has a long and distinguished provenance in private assets investment. We entered private markets before their investment potential became widely understood. We launched our first private equity investment in 1989 and have since then expanded our expertise into private real estate, private debt and hedge funds. We were early to recognise the potential of responsibly implemented private asset solutions for our clients. We have weathered major economic crises by focusing our strengths, marshalling our resources and keeping our eyes firmly fixed on the long term. Pictet brings its distinctive hallmark of stability to private assets – something evident in our attention to detail, independence and long-term horizon.

Clients come to Pictet for our intellectual capital, global resources and deep industry expertise. When considering private assets, our clients understand and appreciate the qualitative difference of working with an independent firm that is characterised by a long-term perspective in a spirit of partnership; a firm with a history and culture that is lived out in long-term value creation and fully aligned with client interests.